Showing 41 - 45 of 100 posts found in the Design category. Back to all blogs
  1. Greg’s Chess Board Design  

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    March 16th, 2012

    Not Everything Is Black And White

    Posted by: Tom Galbraith under Culture, Design

    I recently caught up with lead industrial designer Greg Thune, and found out what he does in his free time; he designs. Between working, raising a child, taking care of a family and jumping out of airplanes, Greg has started designing a fresh take on the centuries old board game, Chess.

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    I recently caught up with lead industrial designer Greg Thune, and found out what he does in his free time; he designs. Between working, raising a child, taking care of a family and jumping out of airplanes, Greg has started designing a fresh take on the centuries old board game, Chess.

    Greg has wanted to design a chess board for a long time, and he is quickly coming to a close on this design. He found his inspiration through the rich history of the game, all the intricacies of playing the game, and the complexity of the pieces themselves. Although chess pieces have been designed to the brink of their design endgames, Greg’s take is an example of discursive design that suggests the total cost of taking an opponent, winning, and the realization that the game is not all black and white. Stay tuned for Greg’s next step.........Prototyping.

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  2. Brett Talking Shop In Fast Company  

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    March 14th, 2012

    The Brains Behind Gaming’s Best Brand

    Posted by: Brett Lovelady under Design, News

    Fast Company caught up with Brett to pick his brain regarding brand strategy and design language. The guy makes a lot of sense……Check it out here

  3. Curve Mag on ASTRO  

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    February 29th, 2012

    Making the Grade

    Posted by: Tom Galbraith under Design, News, Studio

    Australia’s Curve Magazine gave ASTRO a sweet report card! This month’s super-sized cover story features Creative Director, Dana Kreiger's, MINUS 8 watch concepts and inside is a great article about ASTRO's entrepreneurial path. Curve discusses our unique approach to partnering with a cross-section of disruptive brands and collecting a fews A's we've achieved….when grading on the Curve.

    Download yourself a copy here

  4. Brett Bloglady  

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    February 8th, 2012

    Start Spreading The News!

    Posted by: Brett Lovelady under Design, News

    Lately, Astro’s Chief Instigator Brett Lovelady has been kicking down his entrepreneurship knowledge to the blogospere. In addition to his contributions to FastCompany, Brett has recently lent his pen to INC500 and the Filter Foundry. Check out the articles and peep inside the brain of the man, the myth, the Design Juggernaut! Happy Reading!

  5. Making The Rounds At CES  

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    January 23rd, 2012

    Buzzing Round' The Hive

    Posted by: Caleb under Culture, Design

    Ah, that CES time of the year has once again come and gone. The air was dry and smelled like smoke, perfume, money, and fun. For a conference that is storied to be dying out, you couldn’t tell by the massive numbers of product nerds buzzing around the hive.

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    Ah, that CES time of the year has once again come and gone. The air was dry and smelled like smoke, perfume, money, and fun. For a conference that is storied to be dying out, you couldn’t tell by the massive numbers of product nerds buzzing around the hive.

    Navigating through the honeycomb, I noticed lots of sexy, technically perfect machines. But missing was the improved entertainment, content control, the blend of other devices, and the use of killer entertainment to go with my hot new OLED.

    As always, phones were hot…. but the actual phones were more than outnumbered by the tons of phone cases and accessories. Of course these were targeted at the fashion end of gadgets. Fitness minded and stylish wearable gadgetry were well accounted for.

    I found the high-end stereo corridor the biggest guilty pleasure. We cruised through the audiophile snobbery — nothing but the best, the Aston Martins of stereo. With marketing speak about 5-axis CNC machines the bragging points come from the perfection of materials, machines, and cabinet making at levels unseen Theses products are the real industrial eye-candy.

    My thoughts to make for a more intriguing CES, would be the inclusion of entertainment moguls and other content makers to transform the CES gadgetry into stories, art, entertainment, and not just sweet “electronics” but a comedy, a drama with real heroes and actors! Bring the film and art that creates our backdrop on life to the excellent scale and design of consumer electricity…Lifestyle, emotion, and culture – that’s what we are all working on.

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